CHITA Outdoor Swivel Chair
Service Content: Video Production | Photo Shooting
At the beginning of the video, the spatial layout and product display unfold from an overhead perspective, presenting the mother - daughter duo and the outdoor swivel chair. Moving camera shots meticulously showcase the exterior details of the chair, such as the texture of the material and design lines, quickly drawing the audience's attention to the product. Subsequently, the mother and daughter jointly arrange and place the chair, naturally integrating it into the home environment and fully demonstrating the adaptability of this outdoor swivel chair.
In the function and experience presentation segment, the daughter easily moves the chair, demonstrating its flexibility. She sits comfortably and changes her sitting posture, suggesting the chair's comfort and sturdiness. The mother and daughter interact and share delicious food together, conveying the cozy and leisurely atmosphere brought by the chair, indicating that it is suitable for daily family use.
In terms of emotional atmosphere creation, with the help of bright natural lighting and a background embellished with green plants, a warm and comfortable home atmosphere is constructed. The intimate interactions between the mother and daughter, such as reading together and accompanying each other, touch the audience's hearts, evoking their longing for warm family moments, and prompting the audience to connect with the product emotionally, thus enhancing the favorability and 认同感 of the outdoor swivel chair.
在视频开场，空间布局与产品展示通过俯拍视角展开，呈现母女与户外转椅的画面。移动镜头细致展示椅子的材质纹理、设计线条等外观细节，使观众迅速聚焦产品。随后，母女共同布置摆放椅子，自然地将其融入居家环境，充分体现该户外转椅的适配性。
功能体验呈现环节，女儿轻松推动椅子，展示出其灵活性；惬意落座并变换坐姿，暗示椅子的舒适与稳固。母亲与女儿互动，一起分享美食，传递出椅子带来的惬意休闲氛围，表明它适合家庭日常使用。
情感氛围营造上，借助明亮的自然采光与绿植点缀的背景，构建起温馨舒适的居家氛围。母女间共读、陪伴等亲密互动，触动观众内心，引发对温馨家庭时光的向往，促使观众在情感上与产品紧密关联，提升对户外转椅的好感度与认同感
。
Product Image
Shooting
Business Segments
Video Creativity
Video Production
Brand Planning
Amazon E-commerce Design
Email：maizi19860927@gmail.com
Tel：186 2438 0805